The Brand

Blancrème began with a simple idea: to create skincare that’s as pleasing to the senses as it is effective. In 2009, our founder Nicolas Guibert — disenchanted with the status quo after years in the cosmetics industry — opened a boutique in Saint-Germain-en-Laye, France. Inspired by gourmet delicacies and traditional French delicatessens, he set out to craft a natural, locally inspired skincare line featuring indulgent textures, irresistible scents, and a deep commitment to sustainable packaging.

Today, we operate in our own factory in Normandy, France, ensuring the freshness and quality of every product. Our formulations average 95% natural ingredients, including fruits and plant extracts rooted in the French countryside. We use recyclable glass whenever possible, offer eco-refills, and avoid over-packaging — all aligned with our Ecocert Cosmos Natural certification.

We believe skin care should be more than a routine — it should be a joyful, sensory experience accessible to all. Every product is a celebration of indulgence thoughtfully designed with effective, easy-to-understand ingredients that deliver real results!

Now available in over 15 countries, Blancrème continues to share its unique blend of pleasure and performance with the world — transforming skincare into a daily moment of joy.