Our Story

Blancrème began with a simple idea: to create skincare that's as pleasing to the senses as it is effective.

In 2009, our founder Nicolas Guibert — disenchanted with the status quo after years in the cosmetics industry — opened a boutique in Saint-Germain-en-Laye, France. Inspired by gourmet delicacies and traditional French delicatessens, he set out to craft a natural, locally inspired skincare line featuring indulgent textures, irresistible scents, and a deep commitment to sustainable packaging.

Today, we operate in our own factory in Normandy, France, ensuring the freshness and quality of every product. Our formulations average 95% natural ingredients, including fruits and plant extracts rooted in the French countryside.

We use recyclable glass whenever possible, offer eco-refills, and avoid over-packaging — all aligned with our Ecocert Cosmos Natural certification.

We believe skin care should be more than a routine — it should be a joyful, sensory experience accessible to all. Every product is a celebration of indulgence thoughtfully designed with effective, easy-to-understand ingredients that deliver real results!

Now available in over 15 countries, Blancrème continues to share its unique blend of pleasure and performance with the world — transforming skincare into a daily moment of joy.

Our commitment to you

  • Clean, natural formulas:

    We love nature and draw inspiration from it! We will never use controversial chemical ingredients; our formulas are designed and manufactured in France with an average of 95% natural ingredients, including crushed fruit and plant extracts.

  • Transparency, always​​:

    We develop and test our products in compliance with European regulations and with complete transparency. You will see the results our customers have reported back to us listed on our website for most of our products. And we never test on animals during the creation of our products.

  • Minimal environmental footprint:

    Our packaging is primarily made of glass (reusable thanks to our eco-refills!) or made from recycled and recyclable plastics. All our products are packaged in our Blancrème factory to ensure perfect production management, without waste or intensive production! Just the right amount and as fresh as possible.

Clean, natural formulas:

We love nature and draw inspiration from it! We will never use controversial chemical ingredients; our formulas are designed and manufactured in France with an average of 95% natural ingredients, including crushed fruit and plant extracts.

Transparency, always​​:

We develop and test our products in compliance with European regulations and with complete transparency. You will see the results our customers have reported back to us listed on our website for most of our products. And we never test on animals during the creation of our products.

Minimal environmental footprint:

Our packaging is primarily made of glass (reusable thanks to our eco-refills!) or made from recycled and recyclable plastics. All our products are packaged in our Blancrème factory to ensure perfect production management, without waste or intensive production! Just the right amount and as fresh as possible.